Walked into a Dunkin' Donuts the other day and had to buy the t-shirt... The TV ads were okay, not that memorable but love the idea that a company can do this to another to prove a point.
I might be a little biased here as I never drink Starbucks – I prefer to support the local coffee shops who serve great coffee that won't bust your bank balance and actually want to have a conversation with you.
Yes I realize that Dunkin' Donuts is also a chain but hey, when you gotta have that sugar fix, their jelly donut really does the trick.
To learn more about the campaign check out dunkinbeatstarbucks.com
4 comments:
What happens when you walk into 3 separate Dunkin Donuts locations and NONE of them have any jelly donuts left??? :)
You simply keep up the search until you are satisfied.
You simply keep up the search until you are satisfied.
You simply keep up the search until you are satisfied.
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